I am a recent graduate who got her degree in digital marketing and visual communications at the Fashion Institute of Design & Merchandising.
I have always been fascinated by the power of emotion in storytelling. The kind that makes your eyes well up during the opening montage of Pixar's Up, or feel awe, when your favorite dog-fluencer gets a truck full of toys to gift to its shelter friends. These feelings are built with visual content, strategic messaging, and elements that immerse consumers into a journey, a shopping experience, or the beginning of a long relationship in a brand's circle.
My marketing approach is rooted in connecting clients with their audiences through facilitating communication with fun and engaging tactics. My goal is to create memorable marketing campaigns that resonate deeply and foster meaningful connections. I believe that marketing should strengthen emotional bonds and, in turn, a brand's active community.
Strategies:
Integrated Marketing & Brand Development
E-commerce Marketing
Marketing Analytics
SEO Marketing
Experiential Design
Social Media Marketing
& more
Software:
Adobe Creative Suite: Photoshop, Illustrator, InDesign, After Effects
Microsoft Office: Word, Excel, PowerPoint
Planning tools: Later, Hootsuite, Planoly
Shopify
Asana
Monday.com
Google Workspace